Monday, December 20, 2010

What It Means to Speak like a CEO

Speak informally to drivers in the morning
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town hall assemblies
Meet with various management people for focus groups and
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Attend recognition events
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concerns
Sit down with the customers and discuss their issues and
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Sit down with the press
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community leaders

That’s what CEOs do.
Meet with stakeholders—whether it’s business partners or

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